By Andi Anderson
Michigan’s fruit industry is a major contributor to the state’s economy and depends heavily on research and outreach support from Michigan State University.
Along the west coast of Michigan, often referred to as the “Fruit Belt,” farmers benefit from Lake Michigan’s climate influence and fertile sandy soils that make fruit production possible.
The region produces a wide range of fruit including apples, blueberries, grapes, peaches, and tart cherries. Areas near Traverse City are known as the largest tart cherry growing region in the country.
According to the Michigan Department of Agriculture and Rural Development, the fruit industry generates more than $750 million in annual economic activity and supports over 41,000 jobs.
Despite favorable growing conditions, fruit growers face growing challenges. These include increased insect pest pressure crop diseases labor shortages and profitability concerns. Industry leaders say continued growth depends on strong research and education support.
Ben Smith, a southwest Michigan grape grower and executive director of the Michigan State Horticultural Society, emphasized both the opportunity and need for investment.
“There’s so much room for growth,” Smith said. “I live in southwest Michigan, and it’s great ground to grow fruit. You can’t grow fruit just anywhere throughout the state. It’s mostly along the west coast for climate reasons, and we have the potential to grow as an industry with necessary investment. Figuring out answers to those tough questions facing the fruit industry can make farmers more profitable, the fruit industry more successful and the state more successful. The fruit industry supports a lot of jobs and healthy eating for a lot of people.”
That necessary investment includes funding for Michigan State University AgBioResearch and MSU Extension. These organizations have worked with Michigan farmers for over a century, providing research based solutions and educational outreach.
MSU researchers focus on improving crop health pest management production efficiency and long term sustainability. MSU Extension helps farmers apply this knowledge through training demonstrations and direct support.
The Michigan State Horticultural Society continues to work closely with MSU programs to strengthen the fruit industry. Together, research institutions and growers aim to ensure Michigan remains a leading fruit producing state.
As Smith emphasizes, collaboration is essential.
“We can’t do it on our own.”
Photo Credit: michigan-state-university-msu
Categories: Michigan, Crops, Fruits and Vegetables, Education