By Jamie Martin
A new program in Indiana is strengthening the link between farmers and local buyers. FARMWISE Indiana, housed in Indiana University’s Environmental Resilience Institute and funded through Builder’s Initiative, is working to help small and medium-sized farmers access larger wholesale markets.
The program connects farmers directly with schools, hospitals, universities, and restaurants. By doing so, it supports both the farming community and local businesses, helping to build stronger regional food systems. Program leaders say that buyers in Indiana spend more than $500 million annually on food, and even a small share of that directed to local farms could make a big impact on the economy.
“We know that those kinds of buyers spend well over $500 million a year in Indiana alone, and so we think that if we can just get a small percentage of that going to our regional local farmers, then that can really help the local economy, the local food system,” said Greg Koehler, a Value Chain Professional with FARMWISE.
One farmer benefiting from the program is Ryan Lee, owner of Lee’s Edible Acres. His farm produces asparagus, blackberries, tomatoes, eggplants, squash, and other crops. FARMWISE has helped connect him with new wholesale buyers, including university chefs preparing for the next growing season. “FARMWISE Greg specifically has connected me with wholesale buyers, establishing relationships and setting the groundwork so that I can continue those relationships,” Lee explained.
Although some partnerships are still in the planning stage, farmers and buyers are already discussing crop needs and quantities for upcoming seasons. This forward planning ensures that farmers can grow exactly what buyers require, reducing waste and improving efficiency.
With its strong focus on relationships and local growth, FARMWISE Indiana aims to continue expanding its reach. By supporting farmers and connecting them to major food institutions, the program is not only helping farms succeed but also strengthening local food systems for communities across the state.
Photo Credit: gettyimages-shotbydave
Categories: Indiana, Business